What are you charging?

PTROOFING

Hello all! New to this forum and have a question.

I have been in buisiness since 1999 and have had steady work all along. No complaints here. We specialize in residential roofing but also have many maintenence accounts for low slope commercial roofs. My question is this:

On residential roofs, here is what we do:
Tear off existing roofing.
Install ice and water guard to eaves, valleys etc.
New Drip edge
Titanium UDL-25 synthetic underlayment
Re-flash chimneys
Ridge or box ventilation (depending on roof)
30YR Timberline shingles
New vent stack flashings
Clean up and haul away all job related debris.
7YR contractors guarantee.

What are you charging? We operate in Ohio and western PA. I am charging $255.00 per sq. for a walkable roof ( up to a 8/12 pitch ) wether its a 1 or 2 layer tear off. I land 80% of my quotes, but some customers call back and tell me I'm $1,000 - $2,0000 higher???

A typical 25sq ranch tear off I'm selling for $6,375.00 plus options such as power fans or any wood replacement. My cost for GAF/ELK 30yr is $75.00.

RemStar

That sounds like a fair price. In my area I charge around 220 but dont include I&W on the eaves, or new roof edge. 220 is a competitive rate in my area but some guys are down around 190, but i dont think they are running the proper insurance & wcb.

RemStar

I was thinking about venturing into the metal roofing market, can someone pls share what they get per sq. for metal in comparison to thier standard ashphalt install?

Much appreciated.

abear3

we have been selling and installing all different types of metal roofs for 10 years. most of the time you can expect to bid a steel roof 2.5 to 3 times the amount of asphalt. it will vary depending on steel thickness, coatings, type of metal and the manufacturer

Ridgewalker

Prices do vary around the country. My bid cost for the reroof list would be around $ 320 per sq. $ 255 would cover my install only on a 30year comp And it doesn't cover Water & ice protection dont really needed around here.
I am in Nor Cal. and that barley covers my Payroll tax, workersComp.,Liability, Overhead, and some pocket money for me.

RooferJim

its rare to find anyone under 400 per square for reroofing in this area, in some parts of metroBoston the norm is around 600 to 700. Roofing is hard work, why do it for nothing ?

RooferJim

daviddeschaine

Roofing Is hard work..... Your right Why Do It For Nothing?

__________________
David J. Deschaine
http://www.startmyroofingbusiness.com

http://www.roofingbusinessblueprint.com

daviddeschaine

The Going RATE is set in your mind... :-) -- You need to make a profit to stay in Business - Sell Your Jobs, Not Just Bid Them!

I'm sure everyone hears the samething? The Price Is TOO High!

So What add $2000 to the job so you can pay your BILLS!

__________________
David J. Deschaine
http://www.startmyroofingbusiness.com

http://www.roofingbusinessblueprint.com

Grumpy

I wouldn't make any money at $255 for what you described. If I am not going to have $1k per day gross profit after labor, burdens, materials and equipment then it isn't worth it. That's just me though, I know several companies charging more than me, and countless charging less.

I don't know your situation but what I see in the contracting trades is that the owner wears too many hats, works too many hours, and doesn't earn enough. Maybe you are doing the sale, so you think you shouldn't charge a saleman's commission. wrong. Remember you are doing the sale. maybe you are running the crew so you just add on your hours as if you were an hourly employee. That's bad, if you want to be an hourly employee go work somewhere else. At $255, for my area, I can't see how anyone is making more than a living... or cheating their taxes and insurance.

If you were in my area, there are plenty of guys charging the same and they are all a scurge to the industry, and should consider taking business and finance classes at their local jr college during the winter months.

__________________
-Grumpy
Chicago Gutters Chicago Roofing

RemStar

Well you can only really charge what the market will bear in your area.... now I know what works for me.... and when it comes down 2 it at the end of the day we would all like to be getting that $1000 sq. deal all day every day, but its really not realistic.

We are also all in different situations, business wise and in terms of what we are offering, even how are consumers view us, so there really is no universal figure of what you *should* be charging, Although more is always better.

I just know personally in my area my rate is competitive and at the end of the day I am getting jobs, barely enough to keep a crew busy, so I dont think raising my rate at this time is a savey buisness move.