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Old 05-14-2009, 12:22 AM   #1
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Default Sales woman?

Don't take this the wrong way gentleman, I'm just curious as to how many of you would hire a roofing saleswoman? A competitor in my market has done just that, too soon to see any results. What do you think?


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Old 05-14-2009, 01:42 AM   #2
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For just sales or estimating and project managing, or at least customer contact while the job is in progress?

I think a good woman could actually have an inside edge in the presentation of the proposed specifications discussion.

Unless the Beatch From Hell, they typically come off as less threatening and can relate to the wife portion of the home ownership better and doesn't the wife usually have a big input into who gets the job?

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Old 05-14-2009, 07:52 AM   #3
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If she can carry and climb a ladder and understand the proper assembly of a roofing system and can formulate a complete materials list, I see nothing wrong with it.

I was measuring a house once when a Sears siding sales rep showed up. I did not get the sale BTW, but I questioned the customer why they'd schedule 2 appointments 15 minutes apart.


Once I had a husband and wife team apply. She was the sales person, her husband would measure the job and make the material list. I asked her how she could sell a job if she didn't know what she was selling. Typical "sales" person.
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Last edited by Grumpy; 05-14-2009 at 07:54 AM.
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Old 05-22-2009, 10:04 AM   #4
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Although I am new to roofing sales, I will give my observations from the standpoint of sales in general:
All else being equal, women often have an easier time getting sales than men, especially attractive women.
Female salespeople are often seen as more trustworthy, especially be female clients. Men are more willing to pay attention to female salespeople because, well, we're men.
However, feminine charm will only get you so far- women still have to have a strong understanding of their products, and how best to solve their clients problems, to get the sales in the long run.
As far as roofing, I would think the biggest obstacle for a female salesperson would be the (probably common) misconception that women do not know anything about construction. If she works extra hard at mastering product knowledge, I would think a women could excel at roofing sales.
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Old 09-01-2009, 09:12 PM   #5
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Had, keyword had, a female working in sales and actually co-owner of company.
Not many customers took the female seriously as at same time she wasn't capable of dressing in proper attire for measuring everyday.

This turned out poorly for me as eventually we each went our own way.
She was very attractive to mention however her closing ratio was approximately 60% of any other salesperson that has been with the company for a year or more.
Just IMO since I have actually "been there, done that". This isn't a good choice for hiring salespeople.
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Old 09-01-2009, 10:34 PM   #6
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Female.....

Good Looking.....

Co-Owner.....



And the answer Isssssss.....



Is she now the Ex-Wife, previously called, "The Plaintiff"?



Ed
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Old 09-02-2009, 07:38 AM   #7
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Default Women in sales

I've been in the building/remodeling business for over 34 years. I have owned several companies within this industry and been very blessed in each. One thing I can tell you, and I'm just telling it straight with no intent of hurting anyones feelings, is this; a good one will outsell a man EVERY TIME. Before we get started let's get one thing out of the way; yes I am a man.


PROS:
They are naturally more organized, more disiplined, more aggressive (if you choose right), much more detail oriented and the customers relate better to them. Except for the male homeowner who is Mr. Macho and believes that only men should be in the construction business, 90% of your customers will relate to women better than a man. Like it or not they also have the flirt factor that they can use (CAREFULLY) that we can't very often. Understand there are exceptions but there are very attractive women who have a lot more drive than others. I've always referred to it as more testerone than most women. Whatever it is, if you hire right and take care of them they can be a tremendous asset. Guys, like it or not they don't gossip any more than we do!

CONS:
They are more family oriented than men are (which is actually very admirable) and as a result will be at home if they have sick children or any family member. Threre is the whole time of the month thing but most hard driver women don't let that slow them down. Because women are very social, which is also an asset, they tend to socialize at work a little to much if you have several women on the payroll. Some women are real whiners. Again not if you hire right.

Women have been portrayed as the weaker sex and in many ways they are just that. I don't believe they should hold a good number of positions. That being said, if you strategically hire the right woman for the job they will bring a lot to the table. Just remember. Know exactly what you are looking for regardless of gender. Write down what traits that specific job needs in order to be successful. Do not let your own macho pride get in the way. Remember that YOU have to set the expectations up front of what you expect from them just as you should a man. If you don't then the problem is looking you in the mirror every morning. Think with the big head not the little one and you may very well hire a warhorse that can take your business to the next level.
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Old 09-30-2009, 09:04 AM   #8
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the only thing separating a female sales rep from a male sales rep is a testosterone filled set of nuts. you dont need to be able to fix a roof to sell one. just a good understanding of the product and its performance. the female attributes only matter when they are selling to excited men.
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Old 10-07-2009, 12:00 PM   #9
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I just recently got hired at Roofers World two months ago (http://jenspruitjustdoit.blogspot.co...ers-world.html) as a young, female, marketing graduate. The only sales woman in the office - my main duties are following up with local accounts, creating marketing collateral, major sales support roles and eventually attending trade shows.

I was suprised how fast I learned about our extensive innovative roofing product line and the roofing industry/consumer habits. When I went out to visit local contractor businesses and talk to customers on the phone they are 100% receptive and confident in my knowledge.

It does not feel akward at all being the only female - I join the business meetings and participate in new business ideas like any of the boys. They are happy to have an enthusiastic and charismatic woman on their team.
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Old 01-01-2010, 11:30 AM   #10
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I have worked with female roofers so I see nothing odd about it.
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