Advertising

Sheppy

Um sorry to burst your bubble but if you dont know what being an adwords qualified company through Google, you dont know much about keywords. There are only a total of about 100 companies in the United States today that are stamped by google direct as being an Adwords company. In fact every single PPC campaign that I am able to set up is built by a team of experts directly at google. Which means what I am able to do for a roofer or any business is take all of the local searches that customers are typing in that area for the type of service they are looking for and put that business on the first page of google within 7 days for all of those searches. I also get companies on bing yahoo myspace facebook twitter cnn bloomberg and about 110 other major sites. Also I get these same companies on google and yahoo maps as well as all the gps services as well for less than the cost of an average newspaper or flyer ad. So please Sir I understand you are trying to help but when I have a team of experts at google directly building these campaigns and monitoring them 24/7, I think that makes alot more sense than someone setting up there own PPC campaign that will end up costing them more money and time away from doing thier job. Ive generated over 35 million impressions for my clients nationwide in under 6 months!!! The best part is that in the end it truly helps the business owner and thousands of satisfied business in 6 months swear by my service. So while I do respect your opinion, your knowledge is severly lacking in the Adwords category. I have spent most of my life with adwords and sponsored links and own some of the most prominent positions in the country for service industries. I now provide a service thats called Geo Target Marketing and my company was the fastest company in the history of the world to be regocnized by google as an Adword Qualified Company. Took only 5 months. I think I know my stuff. Dont want to be brash but anyone on here looking for a way to have a real solid internet presence, not just a position on google or a lesson on Adwords. If you want customers to recognize your busines for local search results in your area please contact me and i will be glad to show you my website. Oh BTW My service is so good it comes with a money back guarantee. If you have any coupons that you get from google for your PPC campaign You can redeem them with me through my Company direct.

aceremodels

I agree that the phone book is dead. Anyone looking for services will usually go to the internet first. Save that money and try to get on the first page of a google search in your area. Craigslist also. We've used print advertising in the past and have had poor response, it's too expensive now and has a limited target market.

Good Luck!

garabar

We've had some success with Yellow Pages but we've found the calls are mostly from people wanting the best price. When we get a call from the YP we have to expect to work for slim margins.

Roofing Florida

Ansel

We use them more to help Customers find our phone number, especially the older Customers .....

As for our ads we have never had over a "dollar bill" size display ad ..... As for carrying your ad to the internet,they do help some but most of our web traffic comes from organic and some paid ad ($15 month) searches ......

4 seasons

I place myself in the regular listing for the same reason. So an older customer can find us if they lose our contact info. Although I just don't see myself dishing the dough out for a large add along with a million other of my competition.

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A to Z Roofing
Wareham, Mass 02571
1-800-781-1816
zach@azroofers.com
Roof Cleaning

storm-finder

Phone book is good, but only the small ad. Still some people use it as a source of verification of your true presence in an area. We have found through the years that a simple listing is definatley worth it. Aside from that, use your $$$'s elsewhere.

L.

croof

I have several ads in the yellow pages, thinking that the "big guys" are doing it, so it must be working. But to this date (one year) I have yet to receive a shingle phone call. This includes their so called internet marketing as well. The worst being the "real yellow pages" who have turned out to be quite the double talkers. I am likely not going to place ads in the yellow pages again, they are going out and the internet is coming in. Spend your hard earned marketing money on internet marketing and you will be much better off (in my opinion)

croof

I have hired a few "web guys" who said they where the best and could get the job done. They failed me ... it was when I took the time to read up, do some homework and then do it myself did I see a result. I was up in the search with in only a few days, when the other guys said it would take weeks. Of course, I am talking about PPC advertising. Still working on the SEO for my site, and strugeling with the maps things, that is a place I would welcome some advise.

Jimian

Each situation and each industry is different... and getting ranked within the local market will depend on the competition.

This site about SEO will help you:
www . webconfs . com


JIM

Grumpy

Google has a pretty informative booklet available for download that will help you out. if you browse around you can find it at their site.

__________________
-Grumpy
Chicago Gutters Chicago Roofing