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StartARoofingBusiness
Trade: Residential Roofing
Join Date: May 2010
Location: Maine USA
Posts: 148
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Secret Marketing Tips - Raise Your Prices
Hello Roofers,
Secret Marketing Tip! Marketing Your Customers - Asking What They Want, And Narrow Your Roofing Market & Customer! What works for me, and will work for you! Questions, and Answers Built Into Your Marketing Is The Emotional Aspects! Interact With You Potential Customers And Ask Questions Like! 1. What Are Your Biggest Fears With Installation A New Roof? 2. What Is Your Biggest Challenge So Far With Hiring A Roofing Contractor? 3. What Is The Desired Out Come Of This New Roof Installation And What Do You Want? 4. What Are You Afraid Might Happen During The Roofing Process? 5. What Worries You About Installing A New Roof? Fears, Frustrations, Pains, Problems, and Anxieties! - Negative Emotions Are Twice As Powerful And Motivating As Positive Emotions For Human Beings! They Have To Get Out Of The Pain & Fears, Before They Can Start Looking At The Bigger Picture -Connect On Pain & Connect Where Their Fears Are! - When There Is Anxieties There Is Opportunity - Then Listen For Specific Words & Phrases & Figure Out What Their Hot Buttons Are! Simple Questions Built Into Your Ads, and Clear Answer In Your Marketing, You Will See That No One Has Ever Talked To Them Like This Before! Television Is The Best Way To Get Your Message Out Quiclky, and branding your business using a Jingle, A Slogan, Ketch Phrase. This will work and you will need to get your checkbook out, and spend more money in smart marketing, offering solutions to your potential customers. My Favorite Method Is Raise Your Prices, and Make More From What You Have, WITHOUT DOING MORE WORK.... ;-) You Guys Are Awesome....Great To See Roofing Contractors Working Together!!! Let me know if there is anything I can do to help you,
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David J. Deschaine http://www.startmyroofingbusiness.com http://www.roofingbusinessblueprint.com Last edited by daviddeschaine; 08-07-2010 at 02:38 PM. |
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